ICONA Creative | Seattle Design Studio
Thoughtful & Talented

Icona Creative

A Seattle Design Studio


We believe your business has a story. One that can engage your audience and elicit opportunity. It’s born from practical analysis and inspired design. The story of your business. Told beautifully.
Partners in Design

ICONA is a small studio devoted to making your business succeed through visual design. We develop your story through different mediums such as print, packaging, in-store displays, and web design.

Experience has shown us that the best design flows from a partnership with our clients. Through this partnership we learn what makes your business unique, then apply our design expertise to achieve the results you need. Learn more about how we work by exploring our process below.

Our Design Process →

*Relative experience


Designs & layouts
We provide visual designs for a variety of projects. Logos, websites, packaging, POP displays, digital advertising, signage and more. We deliver your message through compelling design.
Photography Art Direction
Professionally created content will showcase your product or service. We direct the talents of local photographers and artists to create stunning visual content that elevates your brand.
Print production
We have a great deal of experience in print, including relationships with vendors we trust to produce quality results. Together, we can produce superior work in any printed medium.
Brand development
Your brand is your company's introduction to the world. Through visual communication we reveal your story, distinguish you from competitors, and inspire brand loyalty in your customers.
Responsive Web Designs
In our digital world, the web is where your customers will find you. We provide responsive website designs that are functional, beautiful, and affordable for any size business.
Hosting Management & Support
We provide web hosting through one of our partners, including any setup needed to build your site. We can also perform ongoing maintenance and updates to keep your site current.


Our partnership with you begins with this fundamental idea: Questions are the seed of understanding.
We want to hear what you believe and how you’re different. If you’re not sure, don’t worry. We’ll help you figure it out.
Now that we’ve learned about you and your business, we apply diligent research and honest evaluation.
There are many ways we can achieve your needs. Together, we’ll discover a clear path to your goals.
This is where we really shine! The creative process starts with your needs and is shaped by inspiration.
We hone your creation into functional art. A design that communicates in a visually and emotionally impactful way.
Success is more than something on paper or online. It’s when your vision exists in the heart of your audience.
Our world demands we improve ourselves and our clients. When your needs change we’ll be here, ready to listen.


Jim Balch
Creative Director

Jim is a true lover of design. After his education at the University of Washington, Jim has gone on to 15 creative years in the graphic design industry. He brings ICONA a far reaching expertise gained from international corporations, design agencies, and the operation of his own solo firm. What you’ll see in Jim is a passion for creativity and a drive to produce results that are both functional and beautiful. Through design he communicates the information and emotion that will allow you to connect with your audience.

Steve Krug
Managing Director

Steve takes heed in both art and business. After earning a Bachelor of Fine Arts in his home state of Wisconsin, he moved to Seattle in 2003 where he’s worked in the fields of architectural & industrial design, as well as project management, mechanical engineering, and information technology. This diverse experience spanning 20 years gives ICONA his ability to communicate artistically and analytically. Always striving to achieve the best of both, Steve will understand what you want and produce the results you need.

Design Enthusiast

ICONA is always looking for talented artists, designers, developers, illustrators, photographers… In short, anyone who’s excited by creativity and can make a positive impact on our small but growing company. If you like what you see then return the favor and let us see you! Send us your resume, LinkedIn, or website. Positions can be full time or contract, in-house or remote. If we have a need for your skills and you seem like a good fit with our team you’ll hear from us! Click the information button above for our current job openings.


We're a graphic design studio that partners with you to create beautiful solutions for your business needs. Learn more about us below.

About →

Email: info@iconacreative.com
Phone: +1 206 214 6756